Guesswork Doesn’t Grow Businesses — Data Does
It’s no longer enough to “launch and hope.” To succeed in digital, you need to know exactly what your users are doing, what’s driving conversions, and what needs adjusting.
At Websi, we provide clear, actionable reporting through Google Analytics, GA4, Hotjar, and conversion tracking tools. These insights help you double down on what’s working and fix what isn’t — before it costs you.
What Websi Includes in Analytics & Reporting
We don’t just give you access to dashboards — we help you understand what the data means and how to act on it.
Our analytics support includes:
- Google Analytics Setup (Including GA4)
We implement and configure your tracking setup, so you can monitor sessions, bounce rates, page views and goal completions. - Event & Funnel Tracking
We track specific actions like clicks, form submissions, file downloads, and more to see where users are engaging — and where they drop off. - Heatmaps & Scroll Tracking (Hotjar)
Visual tools show you how users interact with your site, including mouse movement, scroll depth and rage clicks. - Campaign Attribution
Find out which source — paid ads, organic, social, or email — is driving conversions. - Custom Monthly Reporting
We provide ongoing performance reports in plain English, with clear actions and recommendations.
What Happens When You Don’t Track Performance?
Too many businesses waste money on websites and campaigns they can’t measure. Without proper analytics, you:
- Don’t know what’s working (or not)
- Can’t track ROI from paid ads
- Miss out on optimisation opportunities
- Risk investing in the wrong content or pages
- Stay reactive, not proactive
Without data, you’re making decisions in the dark.
Top 5 Reasons Analytics Is Essential for Growth
- Understand User Behaviour
Learn where users click, scroll, and drop off — and why.
Source: Hotjar – Why Heatmaps Matter
https://www.hotjar.com/blog/heatmaps/ - Improve Conversion Rates
Track key steps in the funnel to find bottlenecks and fix them.
Source: CXL – Funnel Optimisation Techniques
https://cxl.com/blog/conversion-funnel-optimization/ - Justify Your Marketing Spend
Clear attribution helps you prove ROI — and make smarter budget decisions.
Source: HubSpot – Marketing Reporting 101
https://blog.hubspot.com/marketing/marketing-reporting - Prioritise Your Optimisation Efforts
Focus on high-traffic, underperforming pages for the biggest impact. - Stay Ahead of Trends
Know what content, products or pages are gaining traction — and why.
Related Websi Insights
Also read:
Why Website Speed Is a Conversion Killer (And How to Fix It)
And:
Why Discovery and Research Should Always Come First
Useful:
Why Landing Pages Are Essential for Targeted, High-Converting Campaigns
Let’s Turn Your Website Into a Measurable Growth Engine
We help our clients not just build websites — but understand and optimise them through smart, data-led decisions. At Websi, your reports lead to action — not confusion.
📞 Book your free discovery call today and let’s show you what your data’s really saying.
